The Tourism Board of Poznań, one of the oldest and most prominent tourist cities in western Poland, is participating in the Arabian Travel Market (ATM) 2025, held at the Dubai World Trade Centre from April 28 to May 1, as part of the Polish national pavilion.
Through this participation, Poznań aims to promote its diverse tourism offerings, which combine rich historical heritage, cultural landmarks, and a well-developed infrastructure for both leisure and business tourism, in addition to the events and festivals for which the city is renowned year-round.
Aleksander Rudawski, representative of the Poznań Tourism Board, stated during the exhibition:
“We are pleased to participate in the Arabian Travel Market, which we consider a strategic platform to enhance our presence in Middle Eastern markets. We believe Poznań can attract visitors from this region thanks to its rich heritage, authentic European character, and advanced tourism services.”
Poznań’s pavilion at the exhibition features informational presentations and professional meetings with travel and tourism representatives from the Gulf region and around the world. Promotional materials are being distributed, and key destinations and attractions in the city are being highlighted, such as the Old Town (Stary Rynek), Poznań Cathedral, and advanced conference and exhibition centers.
The Arabian Travel Market is one of the most important international events dedicated to the travel and tourism industry, bringing together decision-makers and experts from around the globe each year, making it an ideal platform for building partnerships and exploring future tourism opportunities.
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