19 September 2025, Dubai, UAE — STARZPLAY today announced an expanded collaboration with Abu Dhabi Media for Serie A coverage, bringing back enhanced studio programming and expert commentary beloved by fans and expected across STARZPLAY Sports Channels.
Building on their successful partnership, STARZPLAY and Abu Dhabi Media are setting a new benchmark for comprehensive match coverage for Italian football broadcasting across the entire MENA region. The collaboration combines STARZPLAY’s direct Serie A rights with Abu Dhabi Media’s renowned production expertise and broadcast capabilities, available exclusively on STARZPLAY Sports Channels and delivered to subscribers through key partners including STC.
The enhanced coverage features renowned football commentators from Abu Dhabi Sports Channel, who enjoy a wide fan base across the Arab world. Alongside them, the comprehensive studio programming will include pre- and post-match analysis, tactical breakdowns, and insights delivered by distinguished experts and analysts well known to Serie A audiences.
“Abu Dhabi Media continues its commitment to advancing excellence in production and broadcasting, and this partnership reflects both the strength of our capabilities and our shared vision,” said, Rashed Al Qubaisi, Chief Executive Officer of Abu Dhabi Media”.
“Together, we are combining world-class production expertise with STARZPLAY’s digital reach to deliver premium Serie A coverage that reinforces our leadership in the regional media landscape and sets a new benchmark for sports broadcasting across MENA.”
“We’re excited about this expanded collaboration with Abu Dhabi Media,” said Danny Bates, COO at STARZPLAY. “This partnership delivers exceptional value to our subscribers, and we’re thrilled to enhance the quality and depth of coverage that has made our Serie A offering on STARZPLAY Sports Channels so popular with fans across the region, including our valued STC subscribers.”
The collaboration responds directly to subscriber enthusiasm and demand for comprehensive coverage that has become synonymous with premium Serie A broadcasting in the region.
Serie A matches continue to be broadcast live and exclusively on STARZPLAY Sports Channels and through partners including STC, with the enhanced programming beginning on Saturday, 20 September 2025 and continuing throughout the remainder of the Serie A season, ensuring fans receive the complete football experience they’ve been eagerly anticipating.
About STARZPLAY
STARZPLAY (www.starzplay.com) is the leading subscription video-on-demand (SVOD) service across the Middle East, North Africa, and Pakistan, delivering a premium mix of Hollywood blockbusters, exclusive original productions, Arabic series, popular Turkish dramas, live sports, and family-friendly programming.
With strategic partnerships including major global studios such as Warner Bros., Disney, Paramount, Sony, Lionsgate, AMC, BBC, Falcon Films, and Image Nation Studios—its primary production partner for STARZPLAY Originals—the platform offers an extensive library tailored specifically to regional tastes. STARZPLAY also provides top-tier Turkish content through collaborations with MADD TV, TRT, and ATV, and showcases elite live sports coverage including Italian Serie A, Dutch Eredivisie, UFC, cricket, rugby, boxing, golf, and basketball.
With over 2.3 million subscribers and more than 18 million app downloads, STARZPLAY is continually reshaping the digital entertainment landscape. The platform delivers high-quality streaming in HD and 4K on smart TVs, gaming consoles, and IPTV services, complemented by user-friendly iOS and Android apps supporting offline viewing. Leveraging advanced AI-driven recommendations and interactive offerings—including Fantasy Sports gaming, STARZ ON (ad-supported free streaming), and STARZPLAY Store (premium content rentals and purchases)—STARZPLAY ensures a personalized entertainment experience for every viewer.
Headquartered in Abu Dhabi with additional offices in the UAE and Pakistan, STARZPLAY is backed by renowned international and regional investors led by evision (part of e& Group), along with ADQ, Lionsgate, GE, and SEQ — further solidifying its market leadership across the MENA region and beyond.
Social Platforms:
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- Facebook: @starzplay
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- LinkedIn: @STARZPLAY
About Abu Dhabi Media
Abu Dhabi Media Company is UAE’s leading broadcaster and media company that focuses on developing, producing and distributing unique premium content to local and Arab audiences. The company broadcasts a diverse range of programming across six pillars – Emirati affairs, children, news, entertainment, sports, education, and knowledge. The content is delivered through 21 media platforms, including digital, TV, radio, and print.
Established in 1969, in line with the vision of the UAE’s Founding Father, the late Sheikh Zayed bin Sultan Al Nahyan, Abu Dhabi Media Company has become one of the largest media companies in the Middle East and GCC regions, playing a major role in fulfilling and promoting the key pillars of the UAE.
Abu Dhabi Media Company focuses on delivering content across both digital and traditional platforms, including digital applications, websites, and social media. It also operates diverse media platforms across TV, radio, print newspapers, and magazines.
The company offers access to the ADtv application, compatible with both Apple and Android devices, featuring live broadcasts, video on demand (VOD), and podcasts